Anex catalogue 2017
Task. Create *live* catalogue for baby strollers manufacturer.
While designing new Anex catalogue we created an interesting book with real stories of real people. Because pram — is not about transport, it’s about love, relationship and kids.
To make warm and emotional catalogue we traveled to Spain to get material. We filmed stories of five different families during one week. The most interesting moments got into the catalogue, filling it with life and meaning.
Director: Andrii Shumchuk
Photographers: Andrii Yaruchyk, Roma Sardak, Yvan Troianovskyi
Retachers: Roma Sardak, Olia Baranova
Designer: Olia Lytvyn
Copywriter: Serhii Neskazhu
Project manager: Anneta Kononets
June 1, 2017